TEEN VOGUE - FOCUS 1

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URAHARA Is the MustWatch Anime Created by Women About Girls Saving the Day

"URAHARA" Is the Must-Watch Anime Created by Women About Girls Saving the Day

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 This Teen Vogue article focuses on the new release of a Japanese anime called "URAHARA". The article talks about its background and how its challenging the traditional representation of teenage girls in anime:"Anime doesn't have the best track record when it comes to its sometimes sordid relationship with teen girls"...." URAHARA, is striking back against these tropes of teens in anime with a chic, totally "kawaii" aesthetic" The article also talks about how its different from the "fighting girl" sub-genre of anime by comparing it to "sailor moon" which was also a popular anime that encompassed the lives  of strong women but still followed the patriarchy and URAHARA completely challenges this as it " focuses on girls being girls, even in a post-apocalyptic alien invasion Tokyo." which suggests no male characters coming to save them.The article goes on to have a Q&A style interview with the director Amica Kubo who discusses the designs of the characters, the representation of women and what its like to create an anime made by women about young girls aswell as how the anime is different form other "fighter girl" anime's.
This would appeal to audiences in terms of Teen Vogue branching out to international media outlets such as anime and seeing how representations of gender are presented. this offers surveillance to audiences.
The representation in URAHARA also reflects mulveys male gaze and how the anime subverts this theory
this reflects the values and ideologies of teen vogue with female and teen empowerment

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