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Showing posts from June, 2019

Oh Comely audience

Oh Comely  - Audience blog tasks 1) How does  Oh Comely  introduce itself? Oh comely presents itself  as “ stylish” is  much loved by its targeted readers.  Oh comely provides an alternative to the ‘pile-it-high-sell-it-cheap’ aesthetic of mainstream magazines  Oh comely suggests that it’s readers are if a niche demographic aimed females. 2) How do the print circulation/readership statistics for  Oh Comely  compare to  Men's Health ? Oh comely  Oh comely has a social media reach of 100,000 The readers per issue are suggested to  reach   25,000   The average age being 27 Men’s health  Men’s health has circulation of 146,000  a readership close to 1 million  Men’s health has a significantly larger print circulation than oh comely  3) How is  Oh Comely  distributed to the audience? Oh comely is distributed through independent establishments like WHSmith and other international outlets  4) What do you think the target audience demographics for  O

Magazines: Industries & Men's Health

Men's Health - Industries case study blog tasks Hearst publishing 1) Hearst UK is part of Hearst Communications. What is Hearst Communications and where is it based? Hearst communications is a media conglomerate(parent company)    based in New  York 2) What media industries and brands make up the Hearst Communications conglomerate? Hearst is made up of newspapers, magazines, television channels and stations etc... it has other companies within its conglomerate also  3) What was the global revenue for Hearst Communications (in dollars) for the most recent year on record? $10.8 billion 4) Focusing on Hearst UK, what other magazine brands are part of Hearst UK publishing? How many UK people do they reach in print and online? Men's Health, Cosmopolitan, Esquire, Good Housekeeping etc. 25% reach men  30% reach women 17 million reach digital users  5) What is James Wildman's plan for Hearst UK? james wildman's plan for hearst UK  is to increase the

Magazines: Men's Health - Language & Representation

Language 1) Write an analysis of the media language choices on the cover of Men's Health - e.g. colour scheme, typography, language, photographic codes etc. the main colour scheme in this men's health magazine is blue, black and white. This colours are often associated to quite masculine characteristics of media texts  the typography is very heavy and capitalised that,again,  reinforce traditional masculine stereotypes of strength and  power  the language used is quite informal and uses many '!' so generate emphasis and entice the audience into what is inside the magazine. The photographic codes have the actor Vin Diseal as the magazines  cover star who is mostly know for starring in films such as the fast and furious franchise and he usually plays quite hyper masculine characters that are the stereotypical male character. In the cover he is standing in a very power striking stance that could be seen as quite intimidating. th e cover star also makes dir